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It’s Not All About the Numbers: The Board’s Role in Building a Commitment to Company Culture

By G. Bradford Bulkley and Howard Wright

10/01/2022

Directorship Magazine Article

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Our headline likely reads as heresy to many company leaders and board members, especially the dwindling number of Jack Welch-General Electric-era folks for whom “20-20-20!”—meaning continuous quarterly and annual increases of 20 percent in revenue, net income, and earnings per share—was a rousing battle cry …

Bradford Bulkley is founder and CEO of Bulkley Capital, which assists middle-market and privately held companies in executing mergers and acquisitions and financial and strategic decision-making. He is currently lead director for Denihan Hospitality Group. He also serves as an advisory board member for MJM Yachts and is a director of Meriton.

Howard Wright is founder and chair of Seattle Hospitality Group, a holding company with strategic investments in leading hospitality, restaurant, tourism, and transportation companies in Washington, Oregon, and California.

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